Kia’s foray into the pickup segment has finally materialized with the unveiling of the New Kia Tasman 2024, a rugged yet modern vehicle aimed squarely at markets outside Europe.
With a unique design language and impressive off-road capabilities, the Tasman sets its sights on heavyweights like the Toyota Hilux and Ford Ranger.
Offering versatility with single and double cab configurations, this mid-size pickup truck blends workhorse utility with a touch of passenger-car sophistication.
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New Kia Tasman Exterior Design
The Kia Tasman stands out in the pickup world with its bold and quirky design. The vertical LED headlights on the front give it a unique identity, complemented by a muscular curved hood that emphasizes strength.
The sides are highlighted by body cladding that adds a rugged aesthetic, while the tailgate features a massive Kia logo for an unmistakable brand presence.
With dimensions of 5.38 meters in length and 1.90 meters in width, the Tasman holds a dominant road presence. Its wheelbase measures 3.27 meters, ensuring a spacious interior and ample stability. Options for 17-inch or 18-inch all-terrain tires add to its adaptability across diverse terrains.
New Kia Tasman 2024 Interior
Inside, the Tasman surprises with a dashboard that rivals passenger vehicles in sophistication.
The three-screen setup includes a 12.3-inch digital instrument cluster, a 12.3-inch infotainment screen, and a 5-inch supplementary display, offering advanced connectivity and usability.
Traditional buttons complement the tech-heavy layout, ensuring easy access to essential functions.
Practicality is a core aspect of the interior. The rear seats in the double-cab variant can recline between 22 to 30 degrees, providing class-leading comfort.
Beneath these seats are two concealed storage compartments for valuables, further enhancing its utility.
Kia Tasman Performance and Engine
The Kia Tasman offers powertrains optimized for different regions:
- South Korea: Powered by a 2.5-liter gasoline engine delivering 281 hp. Acceleration from 0 to 100 km/h takes 8.5 seconds, with a top speed of 185 km/h.
- Australia: Equipped with a 2.2-liter turbodiesel engine generating 210 hp, capable of reaching 100 km/h in 10.4 seconds.
Both engines are paired with either a 6-speed manual or an 8-speed automatic transmission.
Rear-wheel drive comes as standard, with four-wheel drive as an option for tougher conditions. An 80-liter fuel tank ensures extended journeys without frequent refueling.
Utility and Capability
The Tasman excels as a functional pickup, boasting a payload capacity of up to 1,195 kg and a towing capacity of 3,500 kg.
The cargo bed offers a volume of 1.16 cubic meters, making it ideal for commercial and recreational purposes. Kia has integrated waterproof connectors to enable water fording of up to 80 cm, ensuring reliability in extreme conditions.
Its suspension system, featuring a double wishbone front axle and a rigid rear axle with leaf springs, provides excellent load-handling and off-road performance.
Additionally, four distinct driving modes Desert, Mud, Snow, and Rock cater to diverse terrains.
| Specifications | Details |
| Dimensions (L x W x H) | 5.38m x 1.90m x TBD |
| Engines | 2.5L Petrol (281 hp), 2.2L Diesel (210 hp) |
| Transmission Options | 6-speed Manual, 8-speed Automatic |
| Payload Capacity | 1,017-1,195 kg |
| Towing Capacity | 3,500 kg |
| Cargo Bed Volume | 1.16 cubic meters |
New Tasman Safety and Features
Kia has equipped the Tasman with advanced safety features and practical enhancements:
- Limited-slip differential and low-range mode for challenging terrains.
- Multiple storage solutions, including hidden compartments under the rear seats.
- Premium features, like a Harman Kardon sound system, wireless charging, and a foldable console table.
- Optional accessories, such as beadlock-style wheels, side steps, and a roof rack compatible with a tent, provide extensive customization options.
New Kia Tasman Regional Availability and Launch/Release Date
The Kia Tasman will initially debut in South Korea in the first half of 2025, followed by launches in Australia, Africa, and the Middle East.
The premiere at the Jeddah International Motor Show highlights Saudi Arabia’s importance as a key market. While there are no plans for a European release, Kia is also working on a fully electric version of the Tasman, expected to debut globally by 2027.
| Market | Engine Options | Launch Date |
| South Korea | 2.5L Petrol | H1 2025 |
| Australia | 2.2L Diesel | H1 2025 |
| Middle East | Petrol and Diesel Options | H1 2025 |
A New Era for Kia in the Pickup Segment
The Kia Tasman marks a significant step for the Korean automaker, combining rugged utility with modern design and technology.
Positioned as a versatile vehicle for both work and leisure, it promises to disrupt the mid-size pickup market globally. With its blend of functionality, style, and advanced features, the Tasman is set to carve out a niche in an intensely competitive segment.
